Field note
Why the website and the lobby screen should share one strategy
A connected experience starts before someone enters the building and continues after they leave.
Ideas and field notes
Practical perspectives on interactive environments, connected digital systems, and the decisions that make them useful.
Field note
A connected experience starts before someone enters the building and continues after they leave.
Perspective
Viewing distance, content, structure, service access, and daily operation shape the right system.
Guide
Navigation, story, accessibility, calls to action, and analytics turn a tour into a business tool.